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Testimonials...

MCS never fail to engage the enthusiasm of the press and trade. Years of experience, market knowledge and product insight merge in well thought out campaigns that ensure year round exposure for Snugpak.

Darren Burrell

Sales Director, Snugpak

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“Our first involvement with MCS was when they were working with the UK Outdoor Industries Association on the European Outdoor Summit project in Sheffield. We were so impressed with their quiet efficiency that we agreed to partner with them to work on the 2016 Summit in Barcelona and as that went so well, they are now supporting us on the 2017 Summit in Venice.

Mark Held, General Secretary of the European Outdoor Group

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I’ve worked with the team from MCS for many years and they have always provided an extremely efficient service to me, by giving me the information I need when I need it. Their experience and knowledge lets them find promotional solutions that work well for journalists as well as for their brands. It is this team work approach that has contributed to their many years of success in the outdoor industry.

Graham Thompson

Technical Editor, Trail Magazine

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Covering outdoor equipment for national consumer magazines means dealing with many different brands hundreds, even and that can be a frustrating process. MCS simplifies that task, providing me with exactly what I need in an efficient, professional yet friendly manner. The staff there have a keen understanding of my requirements as a writer, and of what their client needs in terms of getting their product out there. In the world of outdoor PR, few companies come close to the quality of service provided by MCS.

John Manning

Editor, Lakeland Walker

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Despite being located at the other end of the country to RW Towers, MCS has always provided Runner’s World with a courteous and professional service, treading the fine line between knowing when to plug their clients’ products in a proactive way, and when not to chase an opportunity that probably doesn’t exist.

Kerry McCarthy
Senior Writer, Runners World

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I’ve found MCS to be helpful, enthusiastic and knowledgeable about their clients’ products and the market at large. They are proactive without over-selling and extremely responsive when I’ve had queries. MCS is always on my short-list of go-to PRs when deadlines are tight.

Mark Harris

Freelance, The Independent

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In the last two years the sales of Alt-Berg boots in the outdoor market have grown significantly and MCS have been a key player in helping us achieve this. They have increased our brand awareness in the outdoor market and have been effective in communicating our key messages and product updates to both the trade and consumer media, quickly and without hassle.”

Mike Sheehan

Owner, Alt-Berg

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We find MCS very efficient and well respected in the Outdoor industry. They are proactive in managing contacts within the press and we have found their ‘Gear Alert’ mail outs an effective way of communicating with journalists to highlight new products.

Nick Bramwell

Director, Bramwell International

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I must have been dealing with MCS for over a decade now. I can’t think of a single instance where they’ve let me down. There’s a genuine team spirit here and an understanding that, when journalists ask questions, they want answers – and fast. When it comes to the outdoors market, this is a top-quality set-up based on individuals who really know their stuff and aren’t afraid to be pro-active.

Nick Harding

Freelance Journalist, Camping and Caravanning Sector

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“MCS provides a fast, effective and responsive PR service…and they’re nice people to deal with too.”

Nigel Thompson

Travel Writer, Daily Mirror

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“As editor of Outdoor i, the leading trade newsletter, swift and accurate communication is vital. The MCS team provide an invaluable source of information and news from their client portfolio. Being at the sharp end of good and bad PR I know that I can rely on accurate information from MCS when I need it, and that helps to make my life a lot easier!”

Peter Luscombe

Editor, Outdoor i

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“Helpful and efficient, MCS are always quick to respond to product and information requests which is so key for editorial teams”

Phoebe Smith, Editor, Wanderlust

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Businesses aiming to communicate in specialist markets require specialist expertise. When asked by those who need to address the outdoor sector we always recommend that they look to a PR agency that can demonstrate a track record built upon serving the outdoor market. And MCS’ track record of excellence is the longest and arguably the most distinguished in an industry that is blessed with some good PR suppliers.

Simon Baseley

Editor, OCC Outdoor

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SNUGPAKS RECORD GROWTH
25th May 2010

Snugpak, the leading British manufacturer of high quality sleeping bags and outdoor accessories, has reported record 10% growth across its markets for the last financial year despite the ongoing recession.  Best known in the UK for its sleeping bags, however Snugpak also manufactures and exports insulated cold weather clothing and specialist sleeping bags to both the general camping market and armed forces.

Snugpak exports to 28 countries worldwide, with overseas sales increasing by 77% since 2006 and over 50% of Snugpak’s total production exported.

Snugpak has designed a new range of lightweight backpacking tents which will be launched at OutDoor, Friedrichshafen this year, and last year the company successfully launched a range of travel accessories which has been a great success, with retail accounts stocking up on these handy accessories.  Sales Director Darren Burrell said:  “We are thrilled with our performance in the last year. Being a difficult season for retailers, our results show the commitment our customers have to our products and how they value the high quality materials and attention to detail we put in our manufacturing process. Our range extension has also proved very successful and we are committed to continue to offer products and services second to none.”

Snugpak is proud to be the last company producing low pack size performance synthetic fill sleeping bags in the United Kingdom and is one of the few left producing insulated cold weather clothing in Europe. Based in a listed mill built in the 1800’s on the edge of the beautiful Yorkshire Dales, Snugpak uses a combination of state of the art computer controlled quilting machinery and hand sewing techniques to bring ideas to life.

For further information please contact Snugpak on 01535 654479 or visit www.snugpak.com

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